Steinlager Win Nick’s Life In New Zealand

Steinlager, a lager-style beer brewed by New Zealand Breweries in Newmarket, has a series of viral advertisements promoting a competition aimed at Americans. The premise of the series is that Nick, an employee of the Steinlager brewery in Auckland, will travel to New York as an ambassador for Steinlager. While he is in the United States, one lucky man will get to take his place in New Zealand, living with his parents, getting to know his girlfriend Emma, and enjoying the New Zealand scenery.



Win Nick's Life