Friday, May 01, 2009

Beer lovers to take on DB Breweries over trademark

In response to the frustrations expressed by the Society of Beer Advocates (SOBA) Inc about DB Breweries trade marking and preventing others from using the generic term “radler” in relation to their beer, James & Wells Intellectual Property has offered SOBA Inc the services of its specialist intellectual property litigation group on a pro-bono basis to invalidate DB Breweries' trade mark registration for RADLER.

SOBA campaigner Greig McGill says “We greatly appreciate James & Wells' involvement. As a young organisation, we couldn't have afforded to challenge this cynical misuse of trade mark law without their assistance. We look forward to justice and common sense prevailing, and the return of radler to a generic term defining a style of beer, as it should be.”

DB Breweries seems to have made a habit of trying to monopolise generic terms for beer styles and along with Radler, has also sought to register “Oud Bruin” and “Saison” with mixed success.

Full Story

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1 Comments:

Blogger mykgold102 said...

John Campbell had a great segment on his show last night with the man from the lawfirm representing SOBA. Here is the link http://www.3news.co.nz/Law-firm-takes-DB-on-over-Radler-trademark/tabid/817/articleID/102005/cat/84/Default.aspx

11:43 pm, May 01, 2009  

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